Stand out from the crowd in Asia

With an office in Shanghai, China, and a network of experts throughout Asia, we help Western companies to get their voices heard in some of the world’s most dynamic markets.

China, with its quickly growing economy, seemingly endless opportunities and highly complex media market, is the main focus of our Asian operations. In 2009, we began to cooperate with the experts of China Integrated and the Swiss Centers China to support ambitious technology companies with B2B media work in China, Hong Kong and Taiwan. Since then, we realized countless successful PR campaigns in China. We developed and intensified relations to decision makers in China’s publishing houses, magazines and newspapers. We managed B2B Press Releases and PR campaigns for world leading companies in various industry sectors and took care of the Chinese Social Media presence for global players.

From our Asian office in Shanghai and through our network of international experts and partners, we manage PR campaigns in all major Asian markets. In recent years, Hagen PR implemented numerous and very successful campaigns, B2B press releases and technical articles targeting industrial magazines and websites in Japan, Korea, India and South-East Asia.

In a first step, we take an analytical look at the existing print and online media in your Asian key markets. We analyze the print run, readership and content to identify high priority media that help us reach your target groups. Our Asian experts make sure that your communication efforts are target-oriented and sustainable. Personal contacts with journalists and publishers are a prerequisite.

Asian markets & network

  • Our Asian office is located in Shanghai. We realized numerous successful B2B PR campaigns in China, Hong Kong, Taiwan, Japan, Korea, India and South-East Asia.
  • Hagen PR cooperates with China Integrated, Swiss Centers China and other international partners to ensure successful media work in all Asian key markets. Read more about the Asia Specialists.

Read more

  • Learn more about our strategic approach, our international press release service and our focus on B2B communication.
  • Read about the fundamental changes within the Chinese media market in an expert commentary by Bernhard Hagen in the Austrian business newspaper Wirtschaftsblatt (in German) here.
  • Check out the Case Studies regarding our Asian PR work for world leading enterprises.